A new studio, launched with instant authority.
A complete brand and capability platform for EL.ID - a new architecture and interior design studio launching with the authority of an established name.
EL.ID was founded by two directors with a pedigreed background - but a new studio, under a new name, has no track record of its own. To win high-end residential, multi-residential and hospitality work from day one, it needed a brand as considered as its architecture: one that signalled taste, restraint and credibility instantly, and stood shoulder to shoulder with the established studios it was competing against.
We built EL.ID a complete brand world around a single idea - “Emotion & Light,” designing for the hours when spaces are actually lived in. A confident wordmark and quiet “L” mark, a deep, warm palette, and an editorial capability document, website and content system that framed the studio's renders like an architectural monograph. Craft and restraint doing the talking - so a first-time client feels they're meeting a studio that has always belonged at the top end.
Launch-ready brand and capability platform from day one. 3 sectors residential, multi-residential and hospitality. Pitch-winning capability document built to open doors.
